How This Insurance Executive from Houston Found His Calling

Written by:

Michael Cokins Houston

As a writer for Success Blueprints, I get to meet people with extraordinary stories. But every so often, I come across someone whose journey changes how I view success. Michael Cokins is one of those people.

Michael doesn’t fit the mold of a conventional insurance executive. His path wasn’t straight, nor was it easy. He didn’t dream of working in claims and investigations as a child. Yet his life experiences—from working as a caddy to volunteering in the aftermath of Hurricane Katrina—led him to a career that perfectly aligns with his skills and values.

In speaking with Michael, I realized something important: success isn’t just about where you end up. It’s about how you get there. Michael’s story is proof that resilience, adaptability, and a commitment to helping others can lead to a deeply fulfilling life. His journey isn’t just a blueprint for success; it’s a reminder that purpose often lies in the unexpected.

How Did You Get Started in the Industry?

“I never thought insurance would be my career,” Michael admits. “In high school, I was focused on sports, academics, and even drama club. I thought I’d go into business or maybe something creative.”

Michael’s first taste of leadership came during his time at Memorial Golf Club in Houston. Starting as a clubhouse attendant, he was later promoted to caddy. “I didn’t realize it at the time, but walking those courses, strategizing with players, and observing how professionals handle pressure was the best preparation for life,” he reflects.

After earning a B.S. in Business Administration from the University of Houston in 2003, Michael began managing a Golden Corral in New Orleans. “That job taught me everything about managing people. I was responsible for 70 employees and local marketing. It wasn’t glamorous, but it was real work.”

Then Hurricane Katrina hit. The restaurant closed, and Michael found himself volunteering with HandsOn New Orleans. “That’s where everything changed,” he says. “Helping people rebuild their lives gave me a sense of purpose I hadn’t felt before. It was a tough time, but it showed me what really matters.”

Through his volunteer work, Michael connected with insurance professionals. “I saw firsthand how much of a difference they made during disasters. That’s when I realized, ‘I can do this.’ I wanted to be on the front lines, helping people recover.”

What Advice Can You Give Future Leaders in Your Industry?

“Stop thinking like a corporation and start thinking like a person,” Michael says firmly. “The biggest mistake leaders make is losing their humanity. Insurance isn’t about policies—it’s about people.”

Michael’s experience as a claims adjuster for State Farm, beginning in 2007, taught him the importance of empathy. “You’re meeting people at their worst moments. They’ve lost their homes, their cars, sometimes even loved ones. If you can’t connect with that, you’re in the wrong job.”

In 2015, Michael transitioned to Corporate & Business Development at State Farm. This shift allowed him to broaden his perspective. “I learned how to think long-term. It’s not just about solving today’s problems but anticipating tomorrow’s challenges.”

He also emphasizes the importance of mentorship. “I wouldn’t be where I am without my mentor. He taught me to stay curious and always look for ways to improve. If you’re not mentoring someone or being mentored, you’re missing out.”

His contrarian view on leadership? “Forget about work-life balance. That’s a myth. Instead, focus on work-life integration. If you love what you do and find ways to make it fit into your life, the balance takes care of itself.”

What Do You Want to Focus On Over the Next 10 Years?

Michael’s vision for the next decade centers on innovation and mentorship. “Insurance is ripe for disruption,” he says. “We need to leverage technology, but not at the expense of human connection.”

He’s passionate about using AI and data analytics to streamline processes, especially in claims handling. “Technology should make us better at our jobs, not replace the relationships that define this industry.”

Another focus is mentoring the next generation. “Young professionals are coming into this field with fresh ideas. They’re not afraid to challenge the status quo, and that’s exactly what we need. My goal is to guide them without stifling their creativity.”

Michael also wants to continue giving back. “Hurricane Katrina taught me that service is everything. Whether it’s mentoring or volunteering, I’ll always find ways to help others.”

Personally, Michael hopes to blend his love for travel and golf with his career. “There’s something about being on a golf course that clears your mind. It’s where I do my best thinking.”

Key Takeaways

Michael Cokins’ journey is a testament to the power of resilience, adaptability, and purpose-driven work. Here are the key lessons from his story:

  1. Purpose Comes from Service – Michael found his calling during a crisis. Helping others recover after Hurricane Katrina gave him a sense of purpose that shaped his career.
  2. Leadership Is Personal – His advice to future leaders is simple: connect with people. Empathy and humanity are non-negotiable in any industry.
  3. Mentorship Matters – Michael credits his success to mentorship and believes every leader should pay it forward.
  4. Work-Life Integration Beats Balance – Forget rigid boundaries. Find a way to make your career fit into your life seamlessly.
  5. Embrace Innovation – While Michael sees technology as transformative, he insists it should enhance, not replace, human connections.

Conclusion

Michael Cokins didn’t set out to be an insurance executive. But his journey—from caddying on Houston golf courses to helping families recover from disasters—proves that success isn’t about where you start. It’s about where you choose to go.

As Michael puts it, “Life isn’t always fair, and it doesn’t follow a straight line. But if you stay curious, keep learning, and focus on helping others, you’ll find your way.”

His story reminds us that every challenge is an opportunity and that true success is measured not by titles or accolades but by the impact you make on others.

Do you want to see more of Michael? Follow him on Twitter, LinkedIn, Instagram and visit his website!